Freelance performance marketer

I help local businesses turn ad spend into more leads.

I run Meta Ads, Google Ads and conversion-focused landing pages built around one goal: turning paid traffic into enquiries, calls and conversations. I build acquisition systems that connect the right audience, the right offer and the right landing page to generate better leads.

Message me on WhatsApp ↗See case studies ↓
Meta Ads•Google Ads•Landing Pages•CTWA
Taher Zozwala
Taher ZozwalaLead generation
01 / Proof of work

Campaign numbers that matter.

Selected verified figures from documented campaign work. No vanity dashboard screenshots.

1.6M+Verified impressions
22.1K+Verified clicks / actions
938Google call clicks
5.48KLocal actions
Featured result

Find the angle that makes the campaign cheaper.

A creative test beat the original campaign angle and became the primary route to WhatsApp conversations.

S+ Vastu · Meta Ads
Cost per messaging conversation
85%
₹134.64Before
₹20.21After · factory creative
Homes creativeFactory creativeClick-to-WhatsApp
02 / Selected work

Different businesses. Same focus: generating demand.

Campaign execution across Meta and Google, with landing-page thinking built around the traffic source.

Case study 01

S+ Vastu

Meta Ads · Vastu & Numerology · WhatsApp lead generation

Click-to-WhatsApp

The challenge

The existing campaign angle was expensive. The opportunity was to test a different way of presenting the offer instead of simply increasing spend.

₹134.64Old cost / conversation
15Conversations at old cost

What changed

I split-tested a second campaign angle — the “factory” creative — against the existing “homes” creative, keeping the Click-to-WhatsApp objective consistent.

₹20.21 / conversation55 conversations at the lower cost · 85% reduction
Case study 02

Nexus+

Google Ads · Laptop / computer repair · Local high-intent search

Google Search
Verified account data

A local search campaign capturing high-intent queries around laptop and computer repair, including searches such as “laptop repair near me.”

$1,357.84All-time spend
1.38MImpressions
22.1KClicks
938Call clicks
5.48KLocal actions
$0.06Recent avg. CPC
Case study 03

Dharohar Jewellery

D2C jewellery · Meta Ads · Historical campaign

Historical
Approximate / historical

A historical Meta Ads project focused on reaching relevant audiences, generating purchase intent and improving campaign efficiency.

~80KReach
~₹180CPP / purchase
~₹40KSales
—Exact spend unverified
03 / How I work

No guesswork. Build, test, optimize.

The work doesn't stop when the campaign goes live.

01

Research

Market, competitor and audience analysis before spending money.

02

Build

Campaign structure, targeting, creative setup and conversion path.

03

Test

Creative, audience and budget testing to find what actually moves the numbers.

04

Optimize

Cut waste and push budget toward the combinations that work.

05

Report

Clear performance review, learnings and next actions.

04 / Services

Everything I offer sits around the same funnel.

Traffic acquisition on the front end. Conversion and lead capture on the back end.

01

Meta Ads

Lead generation campaigns, targeting, creative testing, Click-to-WhatsApp and ongoing optimization.

02

Google Ads

Search campaigns built around high-intent keywords and the actions that matter to a local business.

03

Landing Pages / Websites

Conversion-focused pages that explain the offer, capture information and pre-qualify leads before the next step.

05 / About

Taher
Zozwala.

I'm a freelance performance marketer based in Gujarat, India. I work remotely with businesses that want a practical lead-generation system instead of disconnected ads, websites and marketing activities.

June 2025
Computer Engineering Diploma

Government Polytechnic, Dahod

March 2026
Digital Marketing with Applied AI Certificate

IIM Tiruchirappalli

Based in
Gujarat, India

Available for remote work

Ad spend is only one part of the equation. Results also depend on the offer, creative, targeting, landing page or WhatsApp experience, follow-up and the underlying demand.

06 / Contact

Have leads to generate?

Tell me what you're selling, where your leads currently come from and what's not working. We can start there.

Emailtaherzozwala.ads@gmail.com
LinkedInView profile ↗